000 00448nam a2200193Ia 4500
008 240510s9999 xx 000 0 und d
020 _a9788131774489
041 _aEng
082 _a658.8342
082 _bK85
100 _aKUMAR, S. Ramesh (Ed.)
245 0 _aCase Studies in Consumer Behaviour
260 _bPearson Education
260 _c2011
300 _a270 p.
650 _aMarketing Management
942 _2ddc
942 _cLBK
999 _c29119
_d29119
945 _a1
_bMadushi Gamage
_c1
_dMadushi Gamage