KOTLER,PHILIP;ARMSTRONG,GARY(et-al) <br/><br/>
Principles of Marketing:A South Asian Perspective 

 - 13th ed. 
 -  India:Dorling Kindersley  2010 
 - 514 p. 
<br/><br/><label>ISBN: </label>9788131731017 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / K57