MARKETING MANAGEMENT (Record no. 21996)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00458nam a2200205Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240509s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0008120327993 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Cutter number | K57 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KOTLER, P. & KELLER, K.L.: |
| 245 #0 - TITLE STATEMENT | |
| Title | MARKETING MANAGEMENT |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | NEW DELHI : PRENTICE HALL |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent (Pages) | 729 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Book |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| creator borrowernumber | 1 |
| creator name | Madushi Gamage |
| modifier borrowernumber | 1 |
| modifier name | Madushi Gamage |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Reference Collection | UCSC Library | UCSC Library | Reference Section | 27/06/2024 | 1485.00 | 8439 | 658.8 K57 | A20144 | 27/06/2024 | 27/06/2024 | Refrence Book | |||||
| Dewey Decimal Classification | Lending Collection | UCSC Library | UCSC Library | Lending Section | 27/06/2024 | 1350.00 | 8965 | 658.8 K57 | A20688 | 27/06/2024 | 27/06/2024 | Lending Book | |||||
| Dewey Decimal Classification | Lending Collection | UCSC Library | UCSC Library | Lending Section | 27/06/2024 | 1350.00 | 8966 | 658.8 K57 | A20687 | 27/06/2024 | 27/06/2024 | Lending Book | |||||
| Dewey Decimal Classification | Lending Collection | UCSC Library | UCSC Library | Lending Section | 27/06/2024 | 1485.00 | 8438 | 658.8 K57 | A20143 | 27/06/2024 | 27/06/2024 | Lending Book | |||||
| Dewey Decimal Classification | Lending Collection | UCSC Library | UCSC Library | Lending Section | 27/06/2024 | 1485.00 | 8440 | 658.8 K57 | A20145 | 27/06/2024 | 27/06/2024 | Lending Book | |||||
| Dewey Decimal Classification | Lending Collection | UCSC Library | UCSC Library | Lending Section | 27/06/2024 | 1485.00 | 8441 | 658.8 K57 | A20146 | 27/06/2024 | 27/06/2024 | Lending Book | |||||
| Dewey Decimal Classification | Lending Collection | UCSC Library | UCSC Library | Lending Section | 27/06/2024 | 1485.00 | 8442 | 658.8 K57 | A20147 | 27/06/2024 | 27/06/2024 | Lending Book |